Creating Web Content Using Audio Recordings of Expert Interviews

Creating Web Content Using Audio Recordings of Expert Interviews

The easiest way to create content for your websites is also one of the best ways to create value for your clients. It's a wonderful technique that when used well can make a big difference to how professionally your work is perceived in the marketplace.

One of the Biggest Mistakes You Can Make Doing Business Online is Trying to Be the Expert on Everything

Many online business owners think that if they don't create their own content, they can't offer it or sell it. This is absolutely untrue. Moreover, if you don't get over this mental block, you will end by exhausting yourself and likely not completing many of your projects.

Instead of getting stuck in this way, try using audio recording to create content quickly and relieve yourself of the pressure of having to do everything yourself.

Find Experts on Your Topic and Interview Them "on the record."

Send an email to 5 people you'd like to interview, inviting them to chat with you for 30-45 minutes by telephone. Do this as often as you like, but at minimum twice a year.

Be sure to provide a few sentences about what you'd like to ask them and tell them what you're doing the interviews for. Let them know you'll be recording your interview so you can share their expertise with your online visitors.

Most experts will find your invitation appealing because they have to do very little preparation, they don't have to travel, and it gives them added ongoing exposure to your network. It's a great way for them to reach lots of new people with little effort.

There are Two Methods to Record Interviews: Use a Professional Service Or "Do-It-Yourself"

Using a Professional Service

There are different levels of service in the "audio recording" industry and lots of bells and whistles to choose from. At this point, to create an audio recording for your website visitors, all you will need is a way to put a link on your website in MP3 or RealAudio format.

You won't need CD or cassette duplication, but you may wish to consider it down the road.

Choose from the recommended services based on your budget and how much of the legwork you're willing to do on your own. Here are a couple of professional audio services - http://www.greatteleseminars.com and http://www.audiostrategies.com.

Doing it Yourself

"Doing it yourself" has its benefits: You can record almost anything at the last minute without having to call a supplier. Over time, there are significant cost savings. And of course, becoming more technically savvy brings you a measure of independence that will add to your confidence as an online business entrepreneur.

There is a learning curve that involves a time commitment, and requires about a US$200 investment to get you started. If you are at least somewhat technically capable, and plan to record more than 15-20 hours of audio in the next year, have a good look at the following resource on doing your own recordings. You will save money by doing it yourself. In fact, perhaps it's worthwhile hiring a virtual assistant to learn this for you.

This article on how to record TeleClasses and create passive revenue is clear, detailed and quite technical: http://www.todayscoach.com/2002/0826/defaul t.html. It contains everything you need, including step-by-step screen shots, to get started recording interviews from your telephone in your very own office.

Consider this: Interviewing people "on the record" not only helps you add content to your current websites, it is also a tried-and-true way of creating a complete information product. Set up three people to interview in the next two weeks, then package the recordings into a quick and dirty information product for sale. If you make sure your interviews provide answers to a specific problem your clients experience, you'll have a winner.

There's no reason why you can't open a brand new revenue stream just that quickly and simply.

Andrea J. Lee coaches entrepreneurs and online business owners. As Thomas J. Leonard's General Manager, she helped build and manage the largest network and trainer of personal and business coaches in the world. Now the CEO of Andrea J. Lee Group of Companies, she writes, speaks and consults on Marketing, Internet and Business systems. For more helpful tips, visit http://www.multiplestreamsofcoaching income.com/join.html.

---

How To Record Streaming Audio, Internet Radio And

When it comes to music on the Internet, you have two legal choices: you can stream tracks, or you can purchase them as individual downloads.Replay Music can record streamed songs from most applications,... Read More

Adding Streaming Audio to Your Website

Adding streaming audio to your web site can help you enhance the message you send to your customers and can serve as a wonderful confidence-building tool. In the past, audio was used primarily... Read More

Add Audio to Your Web Site and Increase Your Sales up to 35%!

Ok, you've got your site built, you have traffic coming to it, a good product at a reasonable price.... hmmm... what else do you need?What else could increase your conversion rate?Audio!All right I... Read More

Why I Hate Flash Audio and What I Did About It

I love spoken-word audio. I've been listening to seminars, lectures, and books on tape for years.I love downloadable audio. Missed that teleseminar you signed up for? Just download the MP3 (or Real Media,... Read More

Why Publishing MP3 Can Cost You A Fortune

This was news to me. It might be news to you too:MP3 is NOT free to use if you're an online publisher. BUT - let me be clear - there are some opt-outs.... Read More

The Ten Commandments To Creating Amazing Audio Products

1.Thou shall create audio products as the fastest way to come out with a product.Forget about e-books. They take to long to create especially if you're a slooooow typist. You can create an... Read More

7 Ways to Use AUDIO to Increase Your Web and E-mail Sales

Thought about adding audio to your Web site yet? You should. While great copy does a good job of selling your services and products, audio will amplify the effect of your words.Audio gives... Read More

Eight Reasons Why You Must Add Audio to Your Website

NUMBER 1 : INTERNET USERS REMEMBER WHAT THEY HEAR Did you know that Internet users remember only 20% of what they read while remembering an amazing 70% of what they hear? Audio on... Read More

Dont Use Web Audio The Wrong Way

Have you ever wrestled with a set of instructions, but then got so frustrated with it all that you threw them aside in a fluster and tried to figure out how to do... Read More

CD/DVD Master Preparation Tips

"CD/DVD Master" is the disc you provide to your CD/DVD vendor for replication or duplication of that media. Here are some helpful tips for creating a high quality master:- Always use high quality... Read More

Why Arent You Using Audio?

As use of the Internet continues to grow geometrically, we see an increased demand for information to be provided by a variety of media. Viewing options can range from simple text to PDF... Read More

Transmit Clean Digital Audio with Digital Coaxial Cables

In the world of digital audio, there are two types of cable to choose from; optical cables which use light to transmit signal and digital coaxial cable. These audio cables will enable your... Read More

7 Ways to Use Website Audio in Your Marketing Arsenal

Most visitors to your website are using computers with audio capabilities. Recently introduced techniques make it easy to take advantage of this capability.In the past, web audio was primarily decorative, consisting of musical... Read More

Creating Web Content Using Audio Recordings of Expert Interviews

Creating Web Content Using Audio Recordings of Expert Interviews The easiest way to create content for your websites is also one of the best ways to create value for your clients. It's a... Read More

What The Muscle Power of Audio Can Do for Your Site

How Audio can Influence SalesAudio can enhance your website by letting your visitor listen to your voice, which is the next closest form of marketing besides a face to face meeting.Who can use... Read More

DVD Audio: An Introduction

DVD Audio is a music format that is designed to offer improved audio performance over CD. The new audio format can be used to provide listeners with Advanced Resolution stereo and/or multi-channel (up... Read More

Get Personal by Adding Your Voice to Your Site

Many customers in today's online business world are shopping around online for a reason; either they are too lazy to go to stores, do not like the masses of people, or they might... Read More

Alternatives to MP3

Although MP3 is the most popular format for encoding music, it is by no means the only one. There are two basic methods for compressing audio ? lossless and lossy, and for each... Read More

Seven Ways to Warm Your Prospects Using Website Audio

Gone are the days when putting audio on your website consisted of subjecting your visitors to gaudy musical fanfares and various clich?d sound effects. Fortunately, audio has now become a lot more sophisticated... Read More

wav; Recording Voice or Instruments

A graduate student in Belfast wrote to me about a project he was doing. It is an inter-active instructional CD on the Tin Whistle.Obviously here is another application where you would record direct... Read More

Five Tips to Become a Soundbite Genius

1. Speak in soundbites to everyone.Getting key phrases for concepts and ideas across clearly is central to all communication. As a fun practice try to shave off any extraneous details during conversation in... Read More

Streaming Audio Recorders

1. i-Sound WMA MP3 Recorder 6.x - On Sale www.abyssmedia.comi-Sound Recorder turn your computer into complete audio recording studio. You can record sound from internal or external source into MP3, OGG, WMA, APE,... Read More

Adding Sound To Your Web Site - The Good, The Bad And The Ugly

Many webmasters like the idea of adding background music to their web sites but most shy away from doing it worrying about slow loading pages and large file sizes. There are many different... Read More

WAV; Useful Applications; Recording Your Tapes or L.P.s to CD

My first article about digital recording that I have had published in various places on the net for some time, talks about the two main audio formats midi. and wav.I have decided therefore,... Read More

How to Use Your Computer as a Recording Studio

A few years ago there was a revolution in recording technology. As computers became more powerful, they started to replace traditional tape recorders that were the heart of most recording studios. Today, computers... Read More

Audio Websites -- Web Developers: Make Money Now

Are you a website developer looking to establish a long-term relationship with a web content provider that could make money over the long-term for both of you? Have you considered becoming an expert... Read More

Jingles - What Constitutes A Successful Jingle Campaign?

What constitutes a successful jingle campaign? In this article we will examine and listen to 4 successful jingle campaigns and look for key ingredients to their success.Jingle Campaign #1, Mr. Chau's Chinese Fast... Read More

Heres Exactly What Makes Web Audio So Powerful

Have you ever tried to communicate with another person using just actions and sign language? It gets pretty frustrating, doesn't it? Especially when you know that if you could just SAY a few... Read More

The Ten Commandments of Using Streaming Audio On Your Website

When it comes to placing audio on your website there are Ten Commandments you absolutely must follow. Break one of these Commandments and you can watch your website drive visitors away faster than... Read More