Top Seven Ways to Promote your Ezine

Your ezine builds customer confidence and trust when you give free tips, articles, and resources. Clients and customers buy only when they trust you. Expand your email subscriber list seven ways for eventual big sales.

1. Network offline.

Visit professional like-minded networking groups. These groups usually meet once a month, have speakers, and networking time for you to mix with other professionals. You will get valuable information at these meetings for low cost-yearly memberships run that around $25-$75 which includes free or low-cost meeting attendance. Each meeting is around two hours including networking time and talk. Usually at each meeting you hear a speaker and get a 30-second time to introduce yourself.

2. Speak to groups about your expertise.

You can guest speak for a large association or group, or you can give your own seminars and workshops, where people come to hear your expertise. During each meeting, pass as clipboard that asks your audience for their email addresses. At the top include a reason to "buy". Make a fre*e offer such as your ezine. Include your Web URL in plain sight as well as your email. You want these people to visit your Web site, to see what you can do for them, see your expertise, then perhaps to buy products.

You can give a teleclass too in the comfort of your office or home. When you introduce yourself offer a benefit of your free ezine along with a free bonus special report.

3. Promote your ezine on your Web site.

Visit various sites and take from them what will make your web pages zing.

Don't use the pabulum approach such as "Subscribe to my free ezine." Is this enough to make you buy? Give a reason for your visitor to buy.

Use the passion approach. For my new Web site, I submitted this blurb to my Webmaster: Finish, publish, and sell your book-fast! Receive free articles, tips and resources in the FRE*E monthly ezine "The Book Coach Says?."

Nearby in a box, I put up a strong testimonial from someone highly respected in the business. Dan Poynter, self-publishing guru said, "Chock full of tips, how-to's, and resources, definitely worth your time."

You can also offer by autoresponder a free report when people subscribe. People want free information. When you give it to them, they will come back for more, and eventually buy.

Placement is important. For the best response and more subscribers, place your subscribe box before your visitor has to scroll down. Remember the old adage; "Make it easy for your customer to buy."

4. Promote your ezine through your signature box at the end of every email.

Create a promotional signature in four to seven lines, and add it to the end of each email you send out. Here, you would list your book title, benefits of your service, your FRE*E ezine title with a way to subscribe. Include your email, Web site address, and local phone number for people out of the U.S.

5. Promote your ezine through submitting free articles to opt-in ezines.

Once you subscribe to these ezines, you can submit one or two articles from 400-800 words every week. In each ezine, thousands of other subscribers will read and think about your article.

Each time you submit an articles to ten or so opt-in ezines (all with one click) you will receive 10-25 new ezine subscribers each day. A strong signature file brings you many new visitors a day. These turn into sales eventually, once trust is established.

6. Offer your subscribers a free gift subscription to send to their friends.

You can use another autoresponder to send the gift, plus whom it's from, and a little blurb about what they will be receiving. Always include a way for subscribers to unsubscribe.

7. Send out press releases via email about your ezine. Press releases by email are different from print ones. They must be short! They must be newsworthy! Don't pitch your book; offer some skills and how-to's. Skills Unlimited Publishing sends out over 150 different print releases a year, along with other effective Online promotion.

Media editors will respond to your compelling headline such as "7 Ways to Sell More Books Than you Ever Dreamed of" that brought first a feature in a major newspaper in San Diego. The results? Over 90 people came to a local seminar by the same name. Four new book coaching clients signed up. Twenty came to ongoing weekly seminars, and twenty more to a teleclass. Book sales amounted to over $400.

Send a list of tips and how-to's to editors. These may prompt a call to do a feature story on you.

Build your business and sell more products through an ezine. When subscribers experience your messages and information in six or more ezines, they will be more likely to buy from you.

Judy Cullins, 20-year book and Internet Marketing Coach, Author of 10 eBooks including "Write your eBook Fast," and "How to Market your Business on the Internet," she offers free help through her 2 monthly ezines, The Book Coach Says...and Business Tip of the Month at http://www.bookcoaching.com/opt-in.shtml and over 140 free articles. Email her at mailto:Judy@bookcoaching.com

---

5 Tips To Create A Kick-Butt Mini-Course That Pulls In Thousands of Rabid Subscribers... in a Flash!

One of the fastest ways to develop, build, and grow your own list of subscribers is to develop a "mini" course with an incredibly compelling promise.I have personally used "mini" courses to build... Read More

Improve Your Online Network With A Powerful Ezine

Many online business owners and marketers use a variety of tools to make their business successful. Good strategies include maintaining a web site, publishing an ezine, joining affiliate programs, advertising on other people's... Read More

10 Ezine Advertising Strategies For Starters

If you're like most ezine advertisers you wish to generate FAST Sales by sending your message in front of thousands ezine subscribers.Some spend hundreds in ezine advertising hoping to generate a BIG profit...... Read More

Is Your Ezine Being Zapped?

About a year ago I wrote an article titled 'Winning The War On Sp^m'. Unfortunately, the war on sp^m is not being won at all.In fact, the problem is now so serious that... Read More

Ezine Advertising Deals Revealed

Ezine (electronic magazine) advertising is a great method for exposing your offer to a targeted audience (niche). This type of advertising can be quite expensive though if you don't know what to look... Read More

Ezine As A Viral Marketing Tool

A very popular method of marketing ezines and newsletters is by making them viral. If your newsletter contains information of value, such as tips, hints, news or tutorials, you'll find that subscribers will... Read More

10 Benefits Of Submitting Your Articles To Ezines

1. You'll brand your web site, business and yourself by submitting articles to ezines. You could include your name, business name, your credentials, web site address and e-mail address in your resource box.... Read More

Lesson #4: Six Powerful Places to Advertise Your Autoresponder!

Once you set up your autoresponder account, now you need to start promoting it! There are tons of places and ways you can do that... But let me give you at least six... Read More

6 Easy Ways to Promote Your Ezine Articles

If you think you can't brand yourself because you're not a major corporation, think again.You can easily establish yourself as an expert by writing quality articles and submitting them to ezines and directories.Even... Read More

The Power of Newsletters

When discussing the possibility of creating a newsletter for one of my clients, he asked me, "How will a newsletter help me get sales?""Great question," I replied. Here's how:A newsletter is a form... Read More

13 Ways To A Build A List Of Readers Of Your Ezine

If you have an ezine or online newsletter you want to send it to potential customers. In order to send it you need a list of people who want to receive it. This... Read More

How Ezine Ads Explode Your Online Income - Part 2

Here's a big tip ? the secret to succeeding with smaller ads is to set it up like a campaign over a few issues. If you go for the top ad, run the... Read More

Newsletters in Plain Text or HTML - Which Work Better?

A common question asked when you first set out to write an email newsletter is whether it should be a plain text email or HTML (web page style). This is an important consideration... Read More

Ezine List Building-Wealth Mentor Teaches 5 Easy Steps To Skyrocket Your Subscriptions and Profits

Would you like an Internet Marketing tool that can put your efforts on autopilot?In a recent interview for the List Crusade program, Matt Bacak revealed what he called the "foundation" for automatically building... Read More

How to Increase Your Opt In List by 322% in 28 Days

"The money's in your list" - how many times have you heard this statement? Plenty I'll bet... Ever wondered why it's been repeated so often it's like a mantra?Simple, it's the truth. Anybody... Read More

How to Make Your eZine Work for You Long After Its Published

If you publish an email newsletter, do you convert the issues to HTML and archive them on your website? If you haven't been doing so, you should start now, today."But the free mailing... Read More

Success With Newsletters

Newsletters really DO work! With just a small amount of effort on your part they will work for you, even if your marketing budget a small.Customer orientated newsletters are a wonderful way to... Read More

Entrepreneurs - 3 Ways You Can Profit From Newsletters Without Writing Them Yourself

I'm sure you have heard many online marketers touting the benefits of having a newsletter. I have used newsletters in the past for many sites. I've used them as a source of revenue... Read More

5 Ways to Use Your Software to Build Your Optin List and Get Traffic

With all of the software creation products available these days, many of us Internet Marketers have an abundance of products that we can use to drive traffic to our websites.If this sounds like... Read More

Surefire Ways to Pack a Punch With Your Ezines & Newsletters

Newsletters, or ezines, can be extremely effective marketing tools for your business. They put your name in front of your potential clients, regular clients, and peers while showing your expertise and professionalism. They... Read More

Win More Sales with Customer Newsletters - More Small Business Power Tools

One of the most powerful ways for small businesses to increase sales and keep customers coming back for more is to mail them a newsletter periodically.Why is this such a powerful tool? It's... Read More

Learn the Five Facts Why Ezine Is the Ultimate Promotion Tool!

What you are about to read will change your way of promoting your products or services. Now that I got your attention, I will share to you six facts why ezine is the... Read More

Marketing Your Home Business through Newsletters

Newsletters are a wonderful way to market your business when on a budget. You can opt to write them yourself or hire a writer to do the job for you.Newsletters do not have... Read More

How To Choose the Right Ezines For Your Ads

Do you feel bewildered when you begin an Ezine Advertising campaign?I do.Take 'The Free Directory of Ezines', for example. There are over 800 Ezines in the Directory that accept paid ads. How do... Read More

How to Grow Your Ezine Subscriber List

Your ezine subscriber list is a very valuable group. They are interested in your product of service. They *want* to hear from you occasionally. They are interested in what's new with the subject... Read More

How To Write A Newsletter

Learn how to write your newsletter in as little as twenty minutes. You will have all the help in creating and writing your own newsletter. There are over 100 copyright articles that you... Read More

Article Distribution: How Will Your Results Vary?

It's not enough to just sit around and expect that your articles will bring you a good amount of traffic right after you submitted your articles for distribution.Might as well think of some... Read More

Advertising in Newsletters

In this article we will discuss advertising in other companies' newsletters and how it can be as equally beneficial.By advertising in other newsletters, you can reach an audience which is highly targeted and... Read More

Why Your Newsletter Must Get A Personality Today!

Newsletters are becoming ever more popular. Not surprising ? since all editors know that they are a tried and tested method for both disseminating information and subtly (and quite frequently blatantly) promoting any... Read More