Who Should Offer an Ezine?

If you are a professional, consultant, coach, speaker, seminar leader, author or small business person, you need to develop and offer one of the most powerful Online marketing tools around-the eNewsletter, otherwise known as the ezine.

Your ezine's purpose is two-fold:

1 - It should give your clients and potential product buyers something that benefits them-tips, feature articles, resources and special offers. Subscribers want information and they love a bargain. Your ezine will offer all former clients, present ones, and potential ones particular how-tos and other useful information. In turn, your subscribers will become your loyal supporters.

2 - Because of your generous sharing with your subscribers, they will support you in turn, by forwarding the ezine to their associates, thereby helping you sign up new subscribers. They will also buy your books, attend your seminars and check out your other services. The more targeted your subscribers, the more chance you have of selling your products and services.

Judy Cullins, 20-year book and Internet Marketing Coach, Author of 10 eBooks including "Write your eBook Fast," and "How to Market your Business on the Internet," she offers free help through her 2 monthly ezines, The Book Coach Says...and Business Tip of the Month at http://www.bookcoaching.com/opt-in.shtml and over 140 free articles. Email her at mailto:Judy@bookcoaching.com

---

Putting the YOU in Your E-zine

I get many e-zines in my inbox every week, and they all offer useful information. But there are some I enjoy more than others. What do the ones I love have in... Read More

Increase Your Website Popularity with 500 Words

Are you looking to increase your relevancy in the search engines? You probably have heard that increasing the links to your site has an impact on your listing. But did you know you... Read More

Making Money Online With Web Publishing

Who doesn't want to make money online? Internet is here to dominate our lives and spreading its tentacles very fast. Every month millions of pages are added to the web space and more... Read More

Newsletter Design Ideas - How to Get Creative Ideas for Your Newsletter Template

If you want to have a successful newsletter, you need to have a professional newsletter design. And the more newsletter design ideas you get, the better layout you can design. Here are some... Read More

Subscriber Incentives: Are They Effective?

Peter Boulder of Pepper and Rodgers Group tells a story of a friend of his who recently visited New York City. His friend spotted an ad that read something like: "Buy at our... Read More

3 Things You Need to Do to Turn Net Information into Cash

Although we are in the information age, very few people have been able to turn the colossal amount of free accessible information available online, into cash or business success.a) Specialize One of the... Read More

Ezines VS. Trade Journals

As many people know Industry Trade Journals in America have gone through a tough time in recent years due to slowing of advertising dollars. In many industries this is the case. Many of... Read More

Managing Internet Addresses in Your Email Newsletter

Web and email addresses pose a special challenge for writers and publishers of email newsletters and ezines.I don't know about you, but I find it frustrating when I have to copy and paste... Read More

Why Arent You Writing Ezine Articles?

I'm amazed!Everywhere I go on the Web, people are desperately searching for ways to get more traffic to their websites. Some will even pay hundreds of dollars for an Express Listing in Yahoo.And... Read More

Are Your E-Mails Bouncing? Hard Bounces, Soft Bounces, and Everything in Between

Are you doing "the bounce"? No, it's not a new hip-hop dance. A bounce, or bounce-back, is an e-mail that is returned to you because it cannot be delivered for some reason. You've... Read More

Free Ezine Advertising That Works!

When I say free ezine advertising, I'm not talking about the free ezine ads that some publishers offer, this technique is FAR more powerful than that.One of the best ways to get free... Read More

You Can Develop An E-zine Even If You Dont Enjoy Writing!

Do you know that many business owners market their businesses by writing content for their online newsletters (e-zine)? And if you don't enjoy writing, the authors make those articles available to you.You can... Read More

Gosh, What Am I Going to Put in My Email Newsletter THIS Month?

So you decided to put out a monthly newsletter, because "that's what smart marketers do." This is a terrific idea! After all, really good content is the way to your readers' hearts, and... Read More

Lesson #6: Six Simple Steps to Writing Magnetically Charged Email Messages!

If you remember, the majority of people (i.e., 68%) need to see your sales message more than once before they even think about going ahead. This is applicable to every market.But, Does Following... Read More

Coping With Those Dreaded Ezine Publishing Deadlines

Time, of course, doesn't stand still and never did, and it's no wonder at all that in this highly pressurized modern world of ours, time is regarded as a valuable commodity or precious... Read More

The End of Email, Ezines and Online Marketing?

Ok, it's time to bring out my soapbox.Something has been bothering me for over a month now, and it just keeps getting worse, so I am afraid it's time to talk about it.Some... Read More

Review of Ezine Announcer

The most critical piece of software in my article submission arsenal is EzineAnnouncer. I've been using EzineAnnouncer, developed by Jason Potash, for ten months with a great deal of success and just a... Read More

Start Your Own Ezine Newsletter & Profit!

The information listed here is worth more than gold. if you apply these simple list building plans and techniques, we guarantee you will see results. you may not get the results as fast... Read More

Learn How to Choose a Great Topic for Your Newsletter

Since you're going to write your newsletter on a regular basis, it's essential that you choose a topic you're passionate about. Otherwise, it will be too boring and difficult for you to keep... Read More

Writing Effective Newsletters

It's obvious but true that your newsletter can only be effective if people bother to read it. Nowadays we are all drowning in an excess of information that comes at us in all... Read More

Employee Newsletter Ideas - 7 Creative Ideas for Your Employee Newsletter

Employee newsletters are an effective tool to communicate with your employees. Here are 7 employee newsletter ideas...#1. Provide Information about Your CustomersThe more familiar your employees are with your customers, the more successful... Read More

Self Publishing At The Speed Of Thought

Publishing, both electronic and hard copy, from articles to books, has come a long way in recent years. I used to be fascinated by anyone who had become a "real" author of a... Read More

Should You Upgrade Your E-zine From Text to HTML?

A few years ago, when I first started seeing HTML e-zines in my inbox, I admit I was jealous. They were attractive, attention getting, snazzy. They made my text e-zines look boring. But... Read More

Publish Anything: The Saga of a PublishAmerica Author

My story is that an author who'd done online writing for such dot gones as Themestream, Written By Me, and The Vines, someone trying hard to have fiction, poetry and nonfiction in print... Read More

How To Write Powerful Newsletters, Offline And Online

The theory of writing for newsletters is very similar to that of writing for press releases and other media work, but with newsletters there is one crucial difference. Whereas with an external publication... Read More

Your E-zine 13 - A Formatting Checklist

While sending out a text e-zine may seem like a piece of cake, there's more to it than you may think. *Good formatting* is the name of the game. Here's a handy checklist... Read More

Email Newsletter Format: HTML or Text

An email newsletter is probably the most effective way to communicate with your target audience. One of the main considerations before you create and deliver an email newsletter is what format to use:... Read More

10 Ways, How To Get Significant Exposure For Free

Ezine are one of the best source of information on the web today. They are generally free and can make a huge impact marketing success if used correctly. Ezines may include ads, articles,... Read More

Create Your Own Ezine Traffic Machine

How would you like to reach millions of people with your products and service for free?That is exactly what occurs when you start writing articles and submitting them to hundreds of ezines. Currently... Read More