Process Innovation

Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.

There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas.

There are distinct processes that enhance problem identification and idea generation and, similarly, distinct processes that enhance idea selection, development and commercialisation. Whilst there is no sure fire route to commercial success, these processes improve the probability that good ideas will be generated and selected and that investment in developing and commercialising those ideas will not be wasted.

Process Innovation

Innovation can be sub categorised into types. Each can be as important as the other and sub categorising helps focus efforts in multiple directions. For example, process innovation can be just as important as new product innovation:

a) The Japanese car manufacturing industry outmanoeuvred the US car through improvement in manufacturing and quality control processes.

b) Zara, the clothing store, was able to become a model for JIT production through its refinement of the manufacture and distribution process.

c) Information technology allows process and work flow to be refined and speeded up.

d) The EasyJet model works by improving aircraft turnaround times.

e) The Internet allowed Dell to refine the process if order and delivery.

These and other topics are covered in depth in the MBA dissertation on Managing Creativity & Innovation, which can be purchased (along with an Innovation Bible, Creativity and Innovation DIY Audit, Good Idea Generator Software and Power Point Presentation) from http://www.managing-creativity.com/

You can also receive a regular, free newsletter by entering your email address at this site.

Kal Bishop, MBA

**********************************

You are free to reproduce this article as long as no changes are made and the author's name and site URL are retained.

Kal Bishop is a management consultant based in London, UK. He has consulted in the visual media and software industries and for clients such as Toshiba and Transport for London. He has led Improv, creativity and innovation workshops, exhibited artwork in San Francisco, Los Angeles and London and written a number of screenplays. He is a passionate traveller. He can be reached on http://www.managing-creativity.com/

---

Innovation Management ? 5 Ideas An Hour

Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be... Read More

How To Do What You Dont Want To

Before I reveal it, shall we review some things that will help you understand it? Let's start with the premise that you are made up of seven centers (all within you). Each one... Read More

Managing Creativity and Innovation, Part 1 of 2

Leaders, consultants and managers must be competent in at least thirteen domains to even begin effectively managing creativity and innovation. Part 1 of Managing Creativity and Innovation covers the first seven of these... Read More

Intuition Power In Three Steps

Have you ever used your intuition to solve problems? Can you trust your intuition? Can you improve it?What Is Intuition?Intuition is simply a feeling, sense, or hunch based on information not available to... Read More

A New Pair of Shoes

Do the NewAn old pair of shoesDo you have a really comfortable pair of shoes? They may be slippers or tennis shoes. It doesn't matter what kind of shoes, just so comfortable that... Read More

Business Innovation ? the Value of Being Obvious

Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be... Read More

Howd They Do That?

"How'd they do that?" I asked myself time and time again in my youth.As a journalist and documentary filmmaker, I witnessed ordinary people performing extraordinary feats on countless occasions. I documented individuals in... Read More

Do You Need A Business Plan If Your Idea Is New, Untested, or Unproven?

Who Should Read This Article?Anyone nursing a new (especially untested and unproven) - idea for a business, and/or who is at a loss as to whether or not it will be beneficial to... Read More

Innovation Management ? moving past the wall

Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are distinct processes that enhance problem identification and idea generation and, similarly,... Read More

Solve Problems With A Word List

To creatively solve problems you need to get your mind looking in new directions. You can systematically do this by using a list of words, primarily adjectives, to create "what if?" scenarios. You... Read More

Innovation Management ? Isolating Problems and Implementing Solutions

Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be... Read More

Innovation Makes Leaders

Basically what innovation does is making your business unique and often more progressive in its development.Looking deeper at positive influence of innovation allows us to notice clear tendency from business stagnation to rapid... Read More

Its A Quantum Thing

We don't need to understand quantum physics entirely in order to appreciate it. Even those who have devoted their lives to the study of the universe and its atomic structure will admit that... Read More

Set Yourself Up for Success!

Set Yourself Up For Success!~ By Fran Briggs Here's a great way to program and set yourself up for success in advance. It is one of many... Read More

Business Ideas ? Need a New Idea? Try Changing Your Perspective

One definition of creativity states that creative people look at the same thing everyone else does, yet they see something no one else does.But even creative people (which includes all of you, of... Read More

How to Turn Nothing Into Something

Excerpted from the Jim Rohn Weekend Seminar-Excelling in the New Millennium)Have you ever wondered how to turn nothing into something?First, in order to turn nothing into something, you've got to start with some... Read More

How To Benefit from The Power of New Innovations in the Year 2005

How many times have you heard the phrase "knowledge is power"? Probably enough for you to really wonder if you're actually doing something useful with your life, isn't that correct?So you want to... Read More

Business Innovation ? Good Thinking

Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be... Read More

Change Is a Skill Development Learning Process

Change, like almost every other life experience, is a learning process. With each new idea or situation comes the need to learn about it?what is it? How does it work? How do I... Read More

Going Seamless: Dissolving the Brain Divide

Are you a right-brainer or a left-brainer?The greatest thinkers are at a loss when it comes to answering that question.Just as we admire athletes who are able to hit a tennis ball or... Read More

The Pendulum Swings Right - A Major Shift is Happening Inside Our Brains

The world is now changing again, it appears. The logical and analytical skills that continue to form the basis of Western economies is slowly shifting, according to the savvy American business observer Daniel... Read More

What is NLP?

NLP Explained.....NLP is the study of how people organise their thinking, feeling, language and behaviour to produce the results they do. The co-creators' of NLP, John Grinder & Richard Bandler had an insatiable... Read More

Innovation Management ? The Harsh Facts Of Life For All Innovators

Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be... Read More

Perfectionism - The Dangerous Trap!

Just when I have something figured out, along comes another how-to-article telling me how to be or do something better or even change my entire life. No matter where I turn, I am... Read More

Three Step Problem Solving

How do you like to solve your problems? Do you prefer to use the more creative problem solving techniques, or the systematic ones? You'll get the best of both with the add-subtract-change method.Add,... Read More

Creativity and Innovation Management ? Joy and Sustainability

Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be... Read More

Accelerate Your Learning

Although you may not currently be a student, learning is a life long process. Perhaps you need to learn something new for your job, or you would like to learn a new language... Read More

Penny For Your Thoughts?

Every artifact, every tool, everything ever designed or created by human beings for their own need, comfort, luxury, amusement or advancement began as an idea, a concept?a thought.All wealth had its origins in... Read More

Business Innovation ? Eliciting Talent

Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be... Read More